CRATE AWAY
Brand Identity / Art Direction / Packaging Design / Merch Design

In 2020, while traveling around the country, Kristyn couldn't find a pet crate that was adequate for her dog Bo, so she decided to do something about it.
Crate Away is building the foundation for a fuller life with your pet through innovative crating solutions, tech enhancements, accessible pricing,
and convenience.

Crate Away teamed up with Kelly to craft a cohesive, innovative, and unforgettable visual identity for this emerging pet brand. From designing a sleek, modern logo to curating a distinctive color system, she ensured every element reflects the brand’s essence. Her collaboration with Crate Away proves that dog owners can embrace ease and convenience without compromising on style.

Creative Director: Kelly Wiesehan
Designer:
Kelly Wiesehan

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